Backdrop for the Win
Backdrop, a new DTC paint company, took a first-place prize in this year’s Dieline awards… honored and excited to have been part of the team behind the brand (as well as a campaign model;)
From the case study:
Painting can be pretty painful, so we leapt at the chance to partner with DTC brand Backdrop when they came to us with the mission to transform the whole process. Who’s got time to sort through 1,000 shades of white? From picking your perfect color to finding the right supplies, to applying your final coat, Backdrop provides a simplified user experience for today’s generation of painters. Creating your own backdrop should be simple and inspiring—everyone has the potential to make a home their home. Backdrop makes DIY NBD.